
How to Measure Customer Satisfaction, and Why it's so Important
According to a Helpscout study, 80% of companies say they deliver “superior” customer service. However, only 8% of customers agree with that assessment. Here’s a look at how to measure customer satisfaction, which is undoubtedly a delicate matter. Having a tenuous grasp on customers’ satisfaction means that you’ll be unable to get a sense of customer loyalty, which […]